EthicsComing soon
Why APA 5.05 doesn't actually ban every kind of review
A close read of the ethics code and what it leaves room for — including the passive systems we use with clients.
Resources
Plain writing on SEO and ethics for therapy practices.
Articles are in production. Expect concise, opinionated pieces — written for clinicians, not marketers.
WebsitesComing soon
The four pages every therapist site should have (and most don't)
Specialty page, modality page, insurance page, clinician bio. What makes each one work.
Local SEOComing soon
Google Business Profile for therapists: the underused fields
Categories, services, attributes, and Q&A — the parts most clinicians leave blank.
StrategyComing soon
Psychology Today is a directory, not a strategy
What PT does well, what it doesn't, and how it fits into a real visibility plan.
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